Motor Trade Summit

Motor Trade Summit 2018 and latest SUV news

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Those who are in the UK motor trade might be interested to learn that the Institute of the Motor Industry has granted CPD accreditation to the 2018 Motor Trader Summit.

They might also be interested to know that a combined motor trade policy will cover their business for stock, tools, road risks, premises and liability insurance.

Attendees can list the summit on their personal CPD accounts in the IMI Professional Register. Even better, they will also be able to claim the appropriate level of CPD credits.

This year’s summit will take place on 1st May 2018 at the GTC Training & Conference Centre in Edinburgh.

Key issues that will be tackled include digital marketing guidance on used car stock, data compliance, stock funding, used car strategies, car finance, online sales, legislation and dealer campaigns.

At the top of the agenda will be the wide-ranging changes required to comply with the new GDPR (General Data Protection Regulation) that will come into effect on the 25th of next month.

Zach Thornton, the Direct Marketing Association’s external affairs manager, will provide guidance to the new legislation, as well as compliance tips and practical examples.

David MacKenzie, the head of Scottish Trading Standards, will also address the summit.

Other speakers include Sandy Burgess, the Scottish Motor Trade Association’s chief executive; Lee Manning, Armchair Marketing’s MD; Jim Holder, What Car?’s editorial director; and Chris Penny, Auto Trader’s brand director.

In other UK motoring news, data experts Cap HPI has revealed that about 33% of all cars on this country’s roads are now SUVs. The company says that a surge in sales of this type of car during the last couple of years has changed the motoring landscape in the UK like never before.

Mark Bulmer, a SUV analyst and consumer specialist at Cap HPI, said: “In 2008 SUV barely existed as a sector and annual sales volumes were around 161,000 vehicles within an industry totalling 2.1 million, the SUV sector achieved 11.6% of the market share.”

He added that nine years later in 2017 the SUV industry recorded sales of more than 817,000 in a total auto market of around 2.5 million. This represented a very significant 30.5% of the market as a whole, Bulmer went on to say.

He described this phenomenal increase in SUV sales in a single decade as ‘nothing short of staggering’ and added that there were no signs of the trend slowing down. No less than 114 totally new models have been released during the last three years, and another 20 are expected within the next year.

Bulmer continued by saying that significant newcomers in the SUV market recently included the Citroen C3 Aircross, Alfa Romeo Stelvio, Jaguar E-Pace, Volkswagen T-Roc, Toyota C-HR, Kia Stonic and Volvo XC40.

He concluded: “The huge choice of available models and all-year-round lifestyle appeal all serves to make the sector appealing to motorists and ensure the manufacturers are innovating to fuel demand. SUVs have become the vehicle of choice for families, easily meeting the demands of everyday family life.”

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